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Favorite books on Marketing and Sales and building your business
By an Amazon.com customer
Wild West 2.0: How to Protect and Restore Your Reputation on the Untamed Social FrontierWild West 2.0: How to Protect and Restore Your Reputation on the Untamed Social Frontier by Michael Fertik
Buy new: $13.51 / Used from: $0.01
Delivering Happiness: A Path to Profits, Passion, and PurposeDelivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh
Buy new: $14.11 / Used from: $6.07
The Tipping Point: How Little Things Can Make a Big DifferenceThe Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Buy new: $10.87 / Used from: $0.67
Influence: The Psychology of Persuasion (Collins Business Essentials)Influence: The Psychology of Persuasion (Collins Business Essentials) by Robert B. Cialdini
Buy new: $11.97 / Used from: $7.02
Wild West 2.0: How to Protect and Restore Your Reputation on the Untamed Social FrontierWild West 2.0: How to Protect and Restore Your Reputation on the Untamed Social Frontier by Michael Fertik
Blink: The Power of Thinking Without ThinkingBlink: The Power of Thinking Without Thinking by Malcolm Gladwell
Buy new: $10.87 / Used from: $2.09
Influence: Science and Practice (5th Edition)Influence: Science and Practice (5th Edition) by Robert B. Cialdini
Buy new: $14.08 / Used from: $9.52
Outliers: The Story of SuccessOutliers: The Story of Success by Malcolm Gladwell
Buy new: $16.08 / Used from: $0.89
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our DecisionsPredictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions by Dan Ariely
Buy new: $10.87 / Used from: $9.07
Yes!: 50 Scientifically Proven Ways to Be PersuasiveYes!: 50 Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein
Buy new: $10.20 / Used from: $3.50
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd EditionThe New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition by David Meerman Scott
Buy used from: $4.12
World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your StoriesWorld Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories by David Meerman Scott
Buy new: $22.95 / Used from: $1.03
The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at HomeThe Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home by Dan Ariely
Buy new: $18.19 / Used from: $5.27
Little Red Book of Selling: 12.5 Principles of Sales GreatnessLittle Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey Gitomer
Buy new: $11.29 / Used from: $4.12
Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) by Ann Handley
Buy new: $15.18 / Used from: $13.49
Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESSLittle Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS by Jeffrey Gitomer
Buy new: $13.59 / Used from: $1.60
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition IrrelevantBlue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim
Buy new: $19.45 / Used from: $8.00
Marketing 3.0: From Products to Customers to the Human SpiritMarketing 3.0: From Products to Customers to the Human Spirit by Philip Kotler
Buy new: $16.47 / Used from: $14.91
Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich RelationshipsLittle Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships by Jeffrey Gitomer
Buy new: $11.73 / Used from: $1.64
Marketing Management (13th Edition)Marketing Management (13th Edition) by Phil Kotler
Buy used from: $21.00
The Sales Bible: The Ultimate Sales Resource, New EditionThe Sales Bible: The Ultimate Sales Resource, New Edition by Jeffrey Gitomer
Buy new: $18.04 / Used from: $12.28
Chaotics: The Business of Managing and Marketing in the Age of TurbulenceChaotics: The Business of Managing and Marketing in the Age of Turbulence by Philip Kotler
Buy new: $8.66 / Used from: $0.48
The Referral Engine: Teaching Your Business to Market ItselfThe Referral Engine: Teaching Your Business to Market Itself by John Jantsch
Buy new: $17.13 / Used from: $10.29
Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series) by Brian Halligan
Buy new: $13.99 / Used from: $11.89
Duct Tape Marketing: The World's Most Practical Small Business Marketing GuideDuct Tape Marketing: The World's Most Practical Small Business Marketing Guide by John Jantsch
Buy new: $13.75 / Used from: $2.66
CATS: The Nine Lives of InnovationCATS: The Nine Lives of Innovation by Stephen C. Lundin
Buy new: $15.56 / Used from: $0.01
The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key StrategiesThe Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes
Buy new: $10.20 / Used from: $5.81
SPIN SellingSPIN Selling by Neil Rackham
Buy new: $15.57 / Used from: $1.48
Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty (J-B Lencioni Series)Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty (J-B Lencioni Series) by Patrick Lencioni
Buy new: $15.96 / Used from: $11.76
The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises, and ResourcesThe SPIN Selling Fieldbook: Practical Tools, Methods, Exercises, and Resources by Neil Rackham
Buy new: $17.26 / Used from: $0.48
Fascinate: Your 7 Triggers to Persuasion and CaptivationFascinate: Your 7 Triggers to Persuasion and Captivation by Sally Hogshead
Buy new: $17.81 / Used from: $14.42
The Five Dysfunctions of a Team: A Leadership Fable (J-B Lencioni Series)The Five Dysfunctions of a Team: A Leadership Fable (J-B Lencioni Series) by Patrick Lencioni
Buy new: $15.18 / Used from: $5.21
Raving Fans: A Revolutionary Approach To Customer ServiceRaving Fans: A Revolutionary Approach To Customer Service by Ken Blanchard
Buy new: $12.97 / Used from: $0.01
Radical Careering : 100 Truths to Jumpstart Your Job, Your Career, and Your LifeRadical Careering : 100 Truths to Jumpstart Your Job, Your Career, and Your Life by Sally Hogshead
Buy used from: $5.55
Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams! by Mark Yarnell
Buy new: $10.88 / Used from: $3.25
Your Best Year in Network MarketingYour Best Year in Network Marketing by Mark Yarnell
Buy used from: $4.64
SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled CustomersSNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers by Jill Konrath
Buy new: $17.13 / Used from: $13.05
Crossing the ChasmCrossing the Chasm by Geoffrey A. Moore
Buy new: $12.23 / Used from: $4.19
Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in HistoryMarketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History by David Meerman Scott
Buy new: $14.78 / Used from: $11.25