Product Description

Business Intelligence describes the basic architectural components of a business intelligence environment, ranging from traditional topics such as business process modeling, data modeling, and more modern topics such as business rule systems, data profiling, information compliance and data quality, data warehousing, and data mining. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. The book contains a quick reference guide for business intelligence terminology. Business Intelligence is part of Morgan Kaufmann's Savvy Manager's Guide series.

* Provides clear explanations without technical jargon, followed by in-depth descriptions.
* Articulates the business value of new technology, while providing relevant introductory technical background.
* Contains a handy quick-reference to technologies and terminologies.
* Guides managers through developing, administering, or simply understanding business intelligence technology.
* Bridges the business-technical gap.
* Is Web enhanced. Companion sites to the book and series provide value-added information, links, discussions, and more.

Product Details

• Amazon Sales Rank: #419936 in Books
• Published on: 2003-07-09
• Original language: English
• Number of items: 1
• Dimensions: .66" h x 6.00" w x 9.12" l, 1.03 pounds
• Binding: Paperback
• 270 pages

From the Back Cover
"Here is a book that takes the time to identify and define all of the pre-requisite parts of a corporate business intelligence world from the point of view of the expected BI benefits. David Loshin simplifies complicated topics in order to emphasize the true power of organized information."
-Adrienne Tannenbaum - President, Database Design Solutions, Inc.

"Relief from the mundane and ineffective writings that take up valuable space on many practitioner bookshelves ... This Savvy Manager's Guide is a thorough and pleasant read that should be included in the toolkit of all Business Intelligence managers." -Robert S. Seiner, Publisher, The Data Administration Newsletter (TDAN.com), President & Principal, KIK Consulting & Educational Services

How can a manager transform a company's wealth of information into profits? The answer lies in this book. Business intelligence (BI) is the sum total of best practices, tools, methods, and processes used to transform an organization's data into actionable knowledge. Written by an expert in data management and knowledge discovery to enhance business applications, Business Intelligence: The Savvy Manager's Guide outlines the technical, management, and political issues for building a successful business intelligence and information exploitation program--from the basics of a BI plan to the actual use of discovered knowledge.

Business Intelligence: The Savvy Manager's Guide:
* Provides clear explanations without technical jargon, followed by in-depth descriptions.
* Articulates the business value of new technology, while providing relevant introductory technical background.
* Contains a handy quick-reference to technologies and terminologies.
* Guides managers through developing, administering, or simply understanding business intelligence technology.
* Bridges the business-technical gap.
* Is Web enhanced. Companion sites to the book and series provide value-added information, links, discussions, and more.

About the Author
David Loshin is President of Knowledge Integrity, Inc., a company specializing in data management consulting. The author of numerous books on performance computing and data management, including "Master Data Management" (2008) and "Business Intelligence - The Savvy Manager's Guide" (2003), and creator of courses and tutorials on all facets of data management best practices, David is often looked to for thought leadership in the information management industry.

Excerpt. © Reprinted by permission. All rights reserved.
Interesting, timely, and above all, useful, Savvy Guides give IT managers the information they need to effectively manage their technologists, as well as conscientiously inform business decision makers, in the midst of technological revolution.