Product Details
Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition

Applied Management Science: Modeling, Spreadsheet Analysis, and Communication for Decision Making, 2nd Edition
By John A. Lawrence, Barry A. Pasternack

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Product Description

Emphasizes building the most appropriate model possible from the available data.
* Major focus is on analysis and communication of results to management. Teaches readers how to conduct a management science study, analyze different situations, break down the steps of problem-solving, write a business report, and effectively communicate study results to management.
* A supporting CD-ROM is packaged with every book to include three complete additional chapters, additional cases and problems for every chapter, coverage of key algorithms and derivations, a review of statistics, the complete WINQSB package developed by Yih-Long Chang, and Excel files for every chapter.
* Computer Integrated Approach: Use of Excel, WinQSB, and LINDO for windows integrated throughout text for use in solving models.


Product Details

  • Amazon Sales Rank: #156747 in Books
  • Published on: 2002-01-04
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.06" h x 8.66" w x 11.32" l, 3.60 pounds
  • Binding: Hardcover
  • 649 pages

Editorial Reviews

Review
PowerPoint Presentations, Instructor's Manual with Complete Solutions, Test Bank, Wiley/Nightly Business Video Series, Internet Web Site, Quantitative Business Custom Publishing Program available. -- The publisher, John Wiley & Sons

From the Publisher
The authors set out to take mathematical modeling a couple of steps further by emphasizing the decision making process and the communication of results. They approach each topic via a narrative of a business situation and illustrate the model building process, taking great care to emphasize the model's assumptions and limitations. Each chapter is then organized around a clearly defined set of pedagogical features designed to guide the student through the management science process.